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In this session, students will learn the difference between traditional and entrepreneurial careers, the processes and steps for launching a venture, understand the value of strong branding and marketing, the importance of incorporating customer discovery, market research, and study the effects of revenue and expenses on profit.
Learning Objectives: The key elements to start a venture in 4 layers: oneself (entrepreneur), the others (customers), the environment (market/community), focusing in answering the question “Why you are becoming an entrepreneur?

Technology used: Any technology available to fulfil the design thinking process (from cardboard to circuit boards).

Additional information

Number of Hours

1, 4, 8, 12 (Complete Curriculum + 4 Projects)

Online or In-person

Online, In-person